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2013-12-17 at 16:18

Deadline looms

By Matt Vis,
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The clock is ticking and the United Way still appears to be way off target.

The annual fundraising campaign has 14 days before it hits its deadline, and as of Monday the organization that raises funds for 29 local charities was projecting that it needed another $767,000 to reach that $2.7 million. That's about a $55,000 donation a day.

“We’re lagging behind by about $100,000 (year-to-date)," said United Way campaign chair Walter Flasza. "We’ve done a pretty thorough analysis with the team and we’re hoping that’s the shortfall we can make up. It’s pretty tough to put your finger on it because it was described by someone as being a death by a thousand little cuts. No one single event, or single campaign we can attribute it to. It’s just been a tough year.”

The United Way received a donation of a little more than $29,000 from the Union Gas on Tuesday, a result of an employee campaign at the company.

Campaigns such as those, like the one from municipal workers that brought in more than $200,000 last week, are critical to bringing in large sums of money.

“Our campaign is still out working closing employee campaigns,” Flasza said. “They’re still approaching donors and December is the big month for us because it all culminates.”

The Union Gas campaign had donations from employees matched by the company.

“That’s a record donation for us,” said Union Gas district manager David Sword.

The cheque presentation was held at the headquarters of the Community Clothing Assistance, one of the agencies supported by the United Way.

The United Way helps fund 29 agencies, which supports 64 programs and services across the city.

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nvjgu says:
How they expect to get 3 million out of this little town is beyond me.
12/17/2013 6:17:09 PM
Glyder says:
This "little town" digs deep every year to help out, not just the United Way, but many other organizations.

I never read a comment from you that is positive or helpful. Always negative, why is that?

That being said, I have contributed this year, and unfortunately I have none left to give.

12/18/2013 12:34:49 PM
n00n says:
To be at 2 million right now is already an awesome achievement!! Good job TBay!
12/18/2013 8:26:27 AM
smartguy83 says:
$2,000,000!!!!!!!! Good job Thunder Bay! This is one of many charities our city continues to generously support. Regardless if these targets are reached or not, this city has continued to remain generous!
12/18/2013 11:05:07 AM
connieFOG says:
the united way keeps asking and asking
12/18/2013 11:32:59 AM
connieFOG says:
the city will keep giving till we are out of money
12/18/2013 11:42:51 AM
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