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Step into the Dragon's Den

We all dream of the day all our money troubles disappear. Unfortunately, winning the lottery is easier said than done. And financial stability takes a lot of work. But if you have an idea and are willing to put in the effort, you could make it big.
We all dream of the day all our money troubles disappear.  Unfortunately, winning the lottery is easier said than done. And financial stability takes a lot of work.

But if you have an idea and are willing to put in the effort, you could make it big.  Dragons’ Den is coming to Thunder Bay on April 8 as part of their cross-country tour to find the next big business idea. 

If you’re not familiar with the program, Canadian entrepreneurs pitch their business ideas to five successful business experts. The goal? Get some financial backing to develop and market their product.  It takes a solid knowledge of your market, hard proof of the product’s saleability and realistic projections.

The puffed-up Dragons (Sharks in the U.S. version) certainly love to make desperate entrepreneurs dance to their tune.

They’ll question the numbers, try the product and fan their own egos with quick and condescending comebacks.

You could easily dislike them. Except it’s their money they’re potentially risking, and occasionally, they do offer suggestions, if not the cash. 

But what else are 1.5 million unemployed Canadians supposed to do? 
The economic troubles of the past year have brought out a lot of entrepreneurial spirit. 
Instead of being ultra-conservative with their futures, Canadians are taking a “nothing left to lose” mentality.

According to associate producer Rich Maerov, the economic climate is “instigating some thinking outside-the-box.”

Now before you start checking your make-up or plotting a big splash at the local audition, be aware:  the Dragons, themselves, will not be there.

Producers are visiting 40 cities, allowing people to audition and pitch their ideas. If you impress them, then you can prepare to meet the big dogs, er, Dragons. 

Now, what are the odds that your idea will not only get you past the associate producers but into the Den itself and then, get you some cash to go forth and multiply it? 

Probably less likely than a kid’s dream of some day joining the NBA or the NFL.

In Thunder Bay alone, hundreds of people will think they’ve got a cool idea or business that could use some cash. 

But only several dozen may decide they have the time to put together a presentation. And just a few may be invited back to present to the Dragons in Toronto. 

Since the show started in 2006, we’ve only had two local businesses visit the Den. But now, the Den’s coming to us. 

The auditions will take place at the Prince Arthur Waterfront Hotel & Suites between 11 a.m. and 6 p.m. 

You must bring a completed audition consent and release form from the CBC Dragons’ Den website. 

Sure, the odds of success aren’t great. But what have you got to lose?

Check out www.tbtv.com for more FiTV along with complete TB Television program listings.




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